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Advertising Market Research: Global Status & Forecast by Geography, Type & Application (2016-2026)

Advertising Market Research: Global Status & Forecast by Geography, Type & Application (2016-2026)


Description
Summary

According to 99Strategy, the Global Advertising Market is estimated to reach xxx million USD in 2020 and projected to grow at the CAGR of xx% during the 2021-2026. The report analyses the global Advertising market, the market size and growth, as well as the major market participants.

The analysis includes market size, upstream situation, market segmentation, market segmentation, price & cost and industry environment. In addition, the report outlines the factors driving industry growth and the description of market channels.The report begins from overview of industrial chain structure, and describes the upstream. Besides, the report analyses market size and forecast in different geographies, type and end-use segment, in addition, the report introduces market competition overview among the major companies and companies profiles, besides, market price and channel features are covered in the report.

Key Regions
    Asia Pacific
    North America
    Europe
    South America
    Middle East & Africa

Key Companies
    Omnicom Group
    WPP
    Dentsu Inc.
    PublicisGroupe
    IPG
    Havas SA
    Focus Media Group
    Guangdong Advertising Co., Ltd.
    Bluefocus Communication Group Co., Ltd.
    SiMei Media
    AVIC Culture Co.,Ltd.
    Yinlimedia
    Hunan TV and Broadcast Intermediary Co., Ltd.
    Guangdong Guangzhou Daily Media Co., Ltd.
    Beijing Bashi Media Co., Ltd.
    Dahe Group
    China Television Media
    Spearhead Integrated Marketing Communication Group
    Shanghai Xinhua Media Co., Ltd.
    Chengdu B-ray Media Co., Ltd.

Key Product Type
    TV Advertising
    Newspaper & Magazine Advertising
    Outdoors Advertising
    Radio Advertising
    Internet Advertising
    Others

Market by Application
    Food & Beverage Industry
    Vehicles Industry
    Health and Medical Industry
    Commercial and Personal Services
    Consumer Goods
    Others

Main Aspects covered in the Report
    Overview of the Advertising market including production, consumption, status & forecast and market growth
    2016-2020 historical data and 2021-2026 market forecast
    Geographical analysis including major countries
    Overview the product type market including development
    Overview the end-user market including development
    Impact of Coronavirus on the Industry
TOC
Table of Content
1 Industrial Chain Overview
    1.1 Advertising Industry
        1.1.1 Overview
                Figure Advertising Picture List
        1.1.2 Characteristics of Advertising
    1.2 Upstream
        1.2.1 Major Materials
        1.2.2 Manufacturing Overview
    1.3 Product List By Type
        1.3.1 TV Advertising
        1.3.2 Newspaper & Magazine Advertising
        1.3.3 Outdoors Advertising
        1.3.4 Radio Advertising
        1.3.5 Internet Advertising
        1.3.6 Others
    1.4 End-Use List
        1.4.1 Demand in Food & Beverage Industry
        1.4.2 Demand in Vehicles Industry
        1.4.3 Demand in Health and Medical Industry
        1.4.4 Demand in Commercial and Personal Services
        1.4.5 Demand in Consumer Goods
        1.4.6 Demand in Others
    1.5 Global Market Overview
        1.5.1 Global Market Size and Forecast, 2016-2026
                Figure Global Market Size and Forecast with Growth Rate, 2016-2026
        1.5.2 Global Market Size and Forecast by Geography with CAGR, 2016-2026
                Table Global Market Size and Forecast by Geography with Growth Rate, 2016-2026
        1.5.3 Global Market Size and Forecast by Product Type with CAGR, 2016-2026
                Table Global Market Size and Forecast by Type with Growth Rate, 2016-2026
        1.5.4 Global Market Size and Forecast by End-Use with CAGR, 2016-2026
                Table Global Market Size and Forecast by End-Use with Growth Rate, 2016-2026
2 Global Production & Consumption by Geography
    2.1 Global Production & Consumption
        2.1.1 Global Production
                Figure Global Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table Global Production Amount Status and Growth Rate by Geography, 2016-2020, in Million USD
        2.1.2 Global Consumption
                Figure Global Market Amount and Growth Rate, 2016-2020, in Million USD
                Table Global Market Amount and Growth Rate by Geography, 2016-2020, in Million USD
    2.2 Geographic Production & Consumption
        2.2.1 Production
            2.2.1.1 Asia-Pacific
                Figure Asia-Pacific Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table Asia-Pacific Production Amount Status and Growth Rate by Region, 2016-2020, in Million USD
            2.2.1.2 North America
                Figure North America Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table North America Production Amount Status and Growth Rate by Region, 2016-2020, in Million USD
            2.2.1.3 South America
                Figure South America Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table South America Production Amount Status and Growth Rate by Region, 2016-2020, in Million USD
            2.2.1.4 Europe
                Figure Europe Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table Europe Production Amount Status and Growth Rate by Region, 2016-2020, in Million USD
            2.2.1.5 Middle East & Africa
                Figure Middle East & Africa Production Amount Status and Growth Rate, 2016-2020, in Million USD
                Table Middle East & Africa Production Amount Status and Growth Rate by Region, 2016-2020, in Million USD
        2.2.2 Consumption
            2.2.2.1 Asia-Pacific
                Figure Asia-Pacific Market Amount and Growth Rate, 2016-2020, in Million USD
                Table Asia-Pacific Market Amount and Growth Rate by Region, 2016-2020, in Million USD
            2.2.2.2 North America
                Figure North America Market Amount and Growth Rate, 2016-2020, in Million USD
                Table North America Market Amount and Growth Rate by Region, 2016-2020, in Million USD
            2.2.2.3 South America
                Figure South America Market Amount and Growth Rate, 2016-2020, in Million USD
                Table South America Market Amount and Growth Rate by Region, 2016-2020, in Million USD
            2.2.2.4 Europe
                Figure Europe Market Amount and Growth Rate, 2016-2020, in Million USD
                Table Europe Market Amount and Growth Rate by Region, 2016-2020, in Million USD
            2.2.2.5 Middle East & Africa
                Figure Middle East & Africa Market Amount and Growth Rate, 2016-2020, in Million USD
                Table Middle East & Africa Market Amount and Growth Rate by Region, 2016-2020, in Million USD
3 Major Manufacturers Introduction
    3.1 Manufacturers Overview
                Table Major Manufacturers Headquarters and Contact Information
                Table Major Manufacturers Production Amount List in 2018
    3.2 Manufacturers List
        3.2.1 Omnicom Group Overview
                Table Omnicom Group Overview List
            3.2.1.1 Product Specifications
            3.2.1.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Omnicom Group (Production Amount (Million USD), Cost, Gross Margin)
            3.2.1.3 Recent Developments
            3.2.1.4 Future Strategic Planning
        3.2.2 WPP Overview
                Table WPP Overview List
            3.2.2.1 Product Specifications
            3.2.2.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of WPP (Production Amount (Million USD), Cost, Gross Margin)
            3.2.2.3 Recent Developments
            3.2.2.4 Future Strategic Planning
        3.2.3 Dentsu Inc. Overview
                Table Dentsu Inc. Overview List
            3.2.3.1 Product Specifications
            3.2.3.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Dentsu Inc. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.3.3 Recent Developments
            3.2.3.4 Future Strategic Planning
        3.2.4 PublicisGroupe Overview
                Table PublicisGroupe Overview List
            3.2.4.1 Product Specifications
            3.2.4.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of PublicisGroupe (Production Amount (Million USD), Cost, Gross Margin)
            3.2.4.3 Recent Developments
            3.2.4.4 Future Strategic Planning
        3.2.5 IPG Overview
                Table IPG Overview List
            3.2.5.1 Product Specifications
            3.2.5.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of IPG (Production Amount (Million USD), Cost, Gross Margin)
            3.2.5.3 Recent Developments
            3.2.5.4 Future Strategic Planning
        3.2.6 Havas SA Overview
                Table Havas SA Overview List
            3.2.6.1 Product Specifications
            3.2.6.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Havas SA (Production Amount (Million USD), Cost, Gross Margin)
            3.2.6.3 Recent Developments
            3.2.6.4 Future Strategic Planning
        3.2.7 Focus Media Group Overview
                Table Focus Media Group Overview List
            3.2.7.1 Product Specifications
            3.2.7.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Focus Media Group (Production Amount (Million USD), Cost, Gross Margin)
            3.2.7.3 Recent Developments
            3.2.7.4 Future Strategic Planning
        3.2.8 Guangdong Advertising Co., Ltd. Overview
                Table Guangdong Advertising Co., Ltd. Overview List
            3.2.8.1 Product Specifications
            3.2.8.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Guangdong Advertising Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.8.3 Recent Developments
            3.2.8.4 Future Strategic Planning
        3.2.9 Bluefocus Communication Group Co., Ltd. Overview
                Table Bluefocus Communication Group Co., Ltd. Overview List
            3.2.9.1 Product Specifications
            3.2.9.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Bluefocus Communication Group Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.9.3 Recent Developments
            3.2.9.4 Future Strategic Planning
        3.2.10 SiMei Media Overview
                Table SiMei Media Overview List
            3.2.10.1 Product Specifications
            3.2.10.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of SiMei Media (Production Amount (Million USD), Cost, Gross Margin)
            3.2.10.3 Recent Developments
            3.2.10.4 Future Strategic Planning
        3.2.11 AVIC Culture Co.,Ltd. Overview
                Table AVIC Culture Co.,Ltd. Overview List
            3.2.11.1 Product Specifications
            3.2.11.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of AVIC Culture Co.,Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.11.3 Recent Developments
            3.2.11.4 Future Strategic Planning
        3.2.12 Yinlimedia Overview
                Table Yinlimedia Overview List
            3.2.12.1 Product Specifications
            3.2.12.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Yinlimedia (Production Amount (Million USD), Cost, Gross Margin)
            3.2.12.3 Recent Developments
            3.2.12.4 Future Strategic Planning
        3.2.13 Hunan TV and Broadcast Intermediary Co., Ltd. Overview
                Table Hunan TV and Broadcast Intermediary Co., Ltd. Overview List
            3.2.13.1 Product Specifications
            3.2.13.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Hunan TV and Broadcast Intermediary Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.13.3 Recent Developments
            3.2.13.4 Future Strategic Planning
        3.2.14 Guangdong Guangzhou Daily Media Co., Ltd. Overview
                Table Guangdong Guangzhou Daily Media Co., Ltd. Overview List
            3.2.14.1 Product Specifications
            3.2.14.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Guangdong Guangzhou Daily Media Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.14.3 Recent Developments
            3.2.14.4 Future Strategic Planning
        3.2.15 Beijing Bashi Media Co., Ltd. Overview
                Table Beijing Bashi Media Co., Ltd. Overview List
            3.2.15.1 Product Specifications
            3.2.15.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Beijing Bashi Media Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.15.3 Recent Developments
            3.2.15.4 Future Strategic Planning
        3.2.16 Dahe Group Overview
                Table Dahe Group Overview List
            3.2.16.1 Product Specifications
            3.2.16.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Dahe Group (Production Amount (Million USD), Cost, Gross Margin)
            3.2.16.3 Recent Developments
            3.2.16.4 Future Strategic Planning
        3.2.17 China Television Media Overview
                Table China Television Media Overview List
            3.2.17.1 Product Specifications
            3.2.17.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of China Television Media (Production Amount (Million USD), Cost, Gross Margin)
            3.2.17.3 Recent Developments
            3.2.17.4 Future Strategic Planning
        3.2.18 Spearhead Integrated Marketing Communication Group Overview
                Table Spearhead Integrated Marketing Communication Group Overview List
            3.2.18.1 Product Specifications
            3.2.18.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Spearhead Integrated Marketing Communication Group (Production Amount (Million USD), Cost, Gross Margin)
            3.2.18.3 Recent Developments
            3.2.18.4 Future Strategic Planning
        3.2.19 Shanghai Xinhua Media Co., Ltd. Overview
                Table Shanghai Xinhua Media Co., Ltd. Overview List
            3.2.19.1 Product Specifications
            3.2.19.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Shanghai Xinhua Media Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.19.3 Recent Developments
            3.2.19.4 Future Strategic Planning
        3.2.20 Chengdu B-ray Media Co., Ltd. Overview
                Table Chengdu B-ray Media Co., Ltd. Overview List
            3.2.20.1 Product Specifications
            3.2.20.2 Business Data (Production Amount (Million USD), Cost, Margin)
                Table Advertising Business Operation of Chengdu B-ray Media Co., Ltd. (Production Amount (Million USD), Cost, Gross Margin)
            3.2.20.3 Recent Developments
            3.2.20.4 Future Strategic Planning
4 Market Competition Pattern
    4.1 Market Size and Sketch
                Figure Global Market Size and Growth Rate, 2016-2020, in Million USD
                Figure Global Competition Sketch Overview
    4.2 Company Market Share
        4.2.1 Global Production by Major Manufacturers
                Table Global Production Amount List by Manufacturers, 2016-2020, in Million USD
                Table Global Production Amount Share List by Manufacturers, 2016-2020, in Million USD
                Figure Global Production Amount Share by Manufacturers in 2020, in Million USD
        4.2.2 Market Concentration Analysis
    4.3 Market News and Trend
        4.3.1 Merger & Acquisition
        4.3.2 New Product Launch
5 Product Type Segment
    5.1 Global Overview by Product Type Segment
                Table Global Market Status and Growth Rate by Product Type Segment, 2016-2020, in Million USD
    5.2 Segment Subdivision by Product Type
        5.2.1 Market in TV Advertising
            5.2.1.1 Market Size
                Figure Global Market Amount and Growth Rate in TV Advertising, 2016-2020, in USD Million
            5.2.1.2 Situation & Development
        5.2.2 Market